While Republican politicians castigate Wall Street over ESG, some are trying to win over red states on the shift to clean energy

By Saijel Kishan, Bloomberg Green Daily Newsletter

While Republican politicians castigate Wall Street over its climate initiatives, another group of conservatives is trying to change hearts and minds in rural counties and state capitals on the benefits of the nation’s shift to clean energy.

In town halls, courthouses, and statehouses across the Midwest, South, and Appalachian states, members of the Conservative Energy Network have been meeting with farmers, landowners, Evangelicals, and state lawmakers to convince them that wind, solar and other forms of renewable power are good for their wallets, rights, and votes. 

The group does however eschew the term “green energy.’’ And while its members say they believe the science underpinning climate change, “net zero’’ and the Paris climate accord aren’t top of mind. Instead, their message squarely focuses on energy independence, free markets, land rights, and consumer choice. 

“Quite frankly, our conservative voice has been missing from policy debates for too long, especially at the state and local levels,’’ says Brittany Tisler, interim chief of the Michigan-based nonprofit.

CEN was started in 2016 by late Republican strategist Mark Pischea, who worked in Michigan politics and at the National Republican Congressional Committee. By 2021, CEN was bringing in $7.4 million in donations, according to its latest tax filing, with funding from groups including the Energy Foundation, which partners with other foundations including those tied to Hewlett Packard Enterprises, Home Depot Inc. and the late hedge fund billionaire Julian Robertson.

One of CEN’s biggest challenges is fighting disinformation surrounding renewable power. “We spend a lot of time trying to convince people that they aren’t going to get cancer from wind turbines,” Tisler says. “We try to neutralize the political toxicity of clean energy issues.’’

As well as seeking to educate local and state officials, CEN has placed ads on right-leaning websites like the Daily Caller and Fox News to get their message out. They also conduct polling: their latest survey shows 80% of American voters want government action on boosting renewable energy.

CEN says it works with other conservative groups in 24 states. A grassroots project it runs—the Land & Liberty Coalition—has worked with local officials who approve renewable projects and helped secure permits for wind and solar farms that produce at least 2.8 gigawatts of power, Tisler says.

This excerpt is from Bloomberg‘s Green Daily newsletter. Sign up to receive it in your inbox.

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